
Start a Affinity Associates franchise
Franchise Overview
Industry
Accountancy & Financial
Investment
£25,000
Established
1964
Outlets
13
Lifestyle
Full Time
Training
Yes
Location
England, Scotland, Wales, Northern Ireland
Financing
Through Third Party

📊 Become the Local Face of a Global Brand in Accountancy and Business Services
Affinity Associates is one of the UK’s most innovative and dynamic accountancy franchises, offering ambitious individuals a chance to build a thriving business backed by a trusted and expanding international brand. With no requirement for accountancy experience and a model focused on relationship-building and local networking, this opportunity opens the door for you to become a key player in your business community — all while delivering in-demand services and building long-term success.
Delivering Exceptional Quality, Every Time
Affinity Associates began in the 1960s as a small family-run firm in North London, focused on providing essential accounting services to SMEs. Fast forward to today, and it’s a global operation with over 6,000 clients, 12 offices across the UK, 5 in India, and another in Dubai. With a 2023 group turnover exceeding £10 million, Affinity is on track to secure its place among the UK’s prestigious Accountancy Age “Top 50 + 50” firms.
Its mission — “delivering exceptional quality, every time” — continues to guide its approach to client service and business partnerships. As a franchisee, you’ll carry that same standard into your local community, supported by a brand that’s built on reputation, results, and genuine relationships.
What Sets Affinity Associates Apart?
There are many accountancy franchises out there, but few offer the breadth, flexibility, and track record of Affinity Associates. Here’s what makes this opportunity stand out:
- A respected and established brand with over 60 years of experience
- Comprehensive business services in constant demand
- No accountancy background required
- Low overheads — no need for a costly high street location
- A strong, experienced team behind you
- Global solutions delivered locally
- High referral and retention rates thanks to personal service and trust
Whether you’re a business professional ready for your next challenge, or an existing accountancy firm looking to expand, Affinity offers the tools, support, and brand strength to help you succeed.
Your Role as a Franchisee
One of the most attractive aspects of the Affinity Associates model is its accessibility — you don’t need to be an accountant to succeed. Your main focus will be on marketing your services, building trust, and acting as the face of the business in your area.
Your day-to-day responsibilities will include:
- Networking with local businesses
- Promoting Affinity’s services and building client relationships
- Understanding business owners’ core financial needs
- Acting as a liaison between your clients and the expert team delivering services
If you enjoy engaging with people, have a knack for building rapport, and are confident promoting a valuable service, this is a model designed with you in mind.
A background in business and a basic understanding of accounting will be beneficial, but full training and support are provided to bring you up to speed.
A Full Suite of In-Demand Services
As a franchise partner, you’ll have access to a wide range of high-quality business services designed for small and medium enterprises, including:
- Bookkeeping and VAT
- Payroll
- Accounts preparation
- Tax planning and filing
- Audit services
- Managed IT services
- And more, with the list growing regularly
These services are all delivered by Affinity’s central team of experts, allowing you to focus on client engagement, business development, and long-term relationship-building.
Investment and Start-Up Costs
The franchise fee for Affinity Associates is £24,495 + VAT.
In addition, you’ll need to consider:
- The cost of setting up an office (this can initially be home-based)
- Working capital to support your business in the early stages
Affinity does not offer direct financing but can help guide you through available funding options, such as government-backed loans or financing from major banks.
This is a low-risk, high-value business opportunity with no need for expensive premises or specialist qualifications — ideal for entrepreneurs looking to build something substantial without the overheads of traditional accountancy practices.
Comprehensive Training and Ongoing Support
Affinity Associates prides itself on delivering hands-on, tailored support to help franchisees succeed.
You’ll begin with a 4–5 day training programme at the head office in Wembley. The content is customised to your prior knowledge and business experience, ensuring you get exactly what you need to launch with confidence.
Support continues long after the training:
- Help with office setup and early-stage planning
- Close mentoring through your launch period
- Regular check-ins and business review sessions
- Peer networking opportunities with other franchisees
- Ongoing access to advice from experienced practice managers and directors
You’ll be part of a professional community, encouraged to share best practices and innovate while benefitting from the Affinity brand’s national and international reputation.
The Opportunity to Build a Local Legacy
This franchise is perfect for confident communicators, natural networkers, and ambitious individuals who want to make a positive difference in their local business community. Whether you’re from a business background or an aspiring entrepreneur seeking a secure and respected brand to partner with, Affinity Associates gives you the structure and support to succeed.
With services always in demand, and the ability to scale your operation as you grow, this opportunity is as financially rewarding as it is personally fulfilling.
Next Steps
To find out more about the franchise opportunity, simply fill out the form below to speak with a representative from the brand: